Lois Margolet and her brother, Alan, started Capriotti’s in 1976. They lived in Little Italy in Wilmington, Delaware, where sandwich shops were abundant, but Lois had a dream about creating something unique. The shop began as being a boarded up building beneath their apartment. They made a decision to name it after their grandfather, Capriottis Locations, who loved to cook.
They wanted to produce a sandwich for “real turkey lovers,” so that they started roasting whole fresh turkeys overnight. This concept set them aside from their competition and still does. People loved their sandwiches, and word spread regarding their fresh roasted turkey, quality meats and cheese, fresh rolls and produce. It had been a normal occurrence to know people saying “Capriotti’s makes the best sandwich I’ve ever eaten!”
Over time, their popularity grew as well as in 1987, their cousin, Diane Rizzo, joined them in opening additional locations in Delaware. Signature sandwiches, including the “Bobbie®” as well as others, were introduced. The formula was so successful that franchising was offered. Today, Capriotti’s Sandwich Shops located round the country and continue the tradition began in Delaware over thirty years ago.
Friendsgiving is the ideal time of the year when friends throughout the nation gather to indulge in a delicious meal together to celebrate their friendship. Since 1976, Capriotti’s Sandwich Shop continues to be serving up hand-crafted, award-winning sandwiches and is considered the expert on Friendsgiving as pioneers from the acclaimed Thanksgiving-inspired “Bobbie” sandwich. Today, the brand announced it is giving fans over the nation a chance to kick off Friendsgiving festivities the right way – with free Bobbies, the state food of Friendsgiving.
Now through November 21, loyal fans who order with the CAPAddicts rewards app will likely be entered directly into win a free of charge catering tray of Capriotti’s Bobbie sandwiches – piled high with hand-pulled turkey off the bone, tangy cranberry sauce, homemade stuffing and mayo. The Bobbie is Thanksgiving over a soft roll and it has been voted “Greatest Sandwich in America,” making it an ideal main dish to spice up any Friendsgiving meal. Capriotti’s will select 50 winners nationwide. Winners will likely be notified November 22.
“Thanksgiving is actually a season filled with joy, gratitude, friendship not to mention, delicious food,” said Ashley Morris, CEO of Capriotti’s. “Naturally, using the Bobbie as a staple item on the Capriotti’s menu, our company is excited to invite fans across the nation to celebrate this holiday using their closest friends along with a Bobbie – the state food of Friendsgiving – in hand.”
Capriotti’s fans can also join in on the Friendsgiving fun on social media marketing. The brand is hosting an electronic “Wild Turkey Chase,” placing 50 $10-off coupons across Capriotti’s digital channels like Twitter, Facebook as well as the Capriotti’s website. Coupons will work on the first find, first use basis and definately will no longer be valid after use. To sign up, Capriotti’s fans nationwide qdygyj download the CAPAddicts Rewards app with the Apple App Store and Android Store.
With 100 locations over the nation, Capriotti’s is most famous for its 40-year nightly tradition of slow-roasting whole, all-natural turkeys in-house and hand-pulling them in the morning to feature in a number of fan-favorite subs. This includes The Bobbie, the CAPastrami, made with hot pastrami, the Cole Turkey, and also the Cheesesteak.